Marketing & Sales Audit Toolkit™: Interpret your score.

The goal is to get your score to 100. Please bear in mind that this audit only evaluates a small subset of all the areas you need to look at. Our complete toolkit runs through over 300 checkpoints, encompassing every key aspect of your business, to identify and zoom in on your strengths and weaknesses.

Over 85: It appears that you have the basic framework in place, which places you among the top 15% of all businesses. You need to also look at several other aspects, to start benefiting from a truly effective marketing and sales initiative.

75-85: There are some fundamental areas which you need to work on, before you start to see results.

65-74: You are not getting the best returns from your marketing and sales initiatives.

Less than 65: Marketing is not one of your strengths. You will see a tangible and measurable gain in sales by putting together a comprehensive marketing and sales strategy. We should be talking immediately.

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